Zarela is transportation management software for US limo, charter bus, and motorcoach operators. Its agents quote, dispatch, and close out every trip.
Free plan included. Paid plans from $99 a month.
Built hands-on inside a working US limo fleet, on real trips, real drivers, and real payouts.
Why operators switch
Quotes, confirmations, driver texts, flight checks, and payroll eat the day. Zarela hands that work to agents and keeps your team in control.
Zarela Copilot
Type what you need in plain English. Zarela plans the steps, checks for conflicts, and does the work, and you approve what goes out.
Done
Agent runSample data. In Zarela, Copilot works on your live trips.
The agents
Not another dashboard to check. Each agent runs one part of the back office end to end, inside the same system as your team.
Email & Quote Agent
Reads every inbound request, prices it from your rate card, and drafts the reply. You approve, it sends.
Quote request7:42 AM
Dana Reyes, Northlight Events
Hi! We need a Sprinter for 12 people from JFK Terminal 4 to The Greenwich Hotel on Friday, Nov 14. Our flight DL 402 lands at 7:40 PM.
Draft replyAgent
Sprinter, airport transfer$285.00
Meet and greet$50.00
Tolls (est.)$18.50
Gratuity 20%$57.00
Total$410.50
Approve & sendEdit
Call & Dispatch Agent
Picks up booking calls, asks for pickup, passengers, and flight, and drafts the reservation. Listen in or take over anytime.
Incoming call
LiveCallerI need a car from LaGuardia Thursday, around six.
AgentHappy to help. Which airline and flight?
CallerDelta 1923, landing at 5:40.
Reservation drafted
Zarela Copilot
Plain-English answers from live data, and the change made for you. A briefing every morning.
Zarela Copilot
What’s unassigned tomorrow?
2 trips still need a driver:
6:15 AM · LGA → MidtownSedan
9:30 AM · JFK → GreenwichSprinter
Assign Marco to the 9:30
Flight watch
Airport pickups follow their flight, so delays show up on the dispatch board as they happen.
AA 1170 · ORD → LGA
On timeDelayed 45 minPickupTue 6:15 AM · LGA Terminal B
Lands6:05 AM6:50 AM
DriverAlex Petros
Flagged on the dispatch board
Driver app
Trip offers, one-tap status updates, navigation, expenses, and trip reports, on iOS and Android.
Fri, Nov 14 · 7:40 PM
JFK Terminal 4
The Greenwich Hotel
Est. pay$153.00
How it works
Every request becomes a quote, a reservation, a trip, and a payout on one system, with agents moving it forward at each step.
Trip pipeline· Sample trip
Dana Reyes · Northlight Events
Sprinter · 12 passengers
JFK Terminal 4
The Greenwich Hotel
Fri, Nov 14 · 7:40 PM
Invoice paid. Driver pay is ready.
Email, call, or website request lands in Zarela.
The agent prices it from your rates. You approve, it sends.
Confirmed bookings become trips with everything attached.
Drivers get offered, assigned, and tracked live.
Statuses, GPS, and driver reports flow in on their own.
Close the trip. Invoices and driver pay are ready.
Live monitoring
GPS from the driver app and your telematics, flight status for airport pickups, and a progress line for every trip, from dispatched to dropped off.
The platform
Reservations, dispatch, driver and dispatcher apps, invoices, payouts, and reports. The agents work on the same system your team does.
Sedan
SUV
Sprinter
Stretch limousine
Executive minibus
MotorcoachBuilt for charter and contract work, not scheduled-route ticketing.
Integrations
Email, phones, GPS, flight data, reservation systems, and affiliate networks connect to Zarela, so nothing stops on day one.
ActivityLive
LimoAnywherenowReservation synced#48213 · Fri 9:30 AM · SedanAdded to the dispatch board
1mSMS from Marco DeLuca“At door 4, black Suburban”Added to the trip chat
3mVehicle 14 at pickupArrived at JFK Terminal 4Trip set to On location
Gmail6mQuote requestDana Reyes · Sprinter for 12, JFK to GreenwichQuote drafted · $410.50
ChatGPT8mAsked in ChatGPT“How many trips do we have tomorrow?”Answered · 18 trips, 2 unassigned
Telegram9mDaily report sent14 trips today · 2 unassignedDelivered to the owner
Moovs11mTrips synced12 trips for tomorrowAdded to the dispatch boardSample activity from connected tools.
Email and phone
GPS and telematics
Reservations and affiliates
Flights, chat, and alerts
AI assistants
Zarela runs on top of your current system while you switch. When you’re ready, we help you exercise your right to export your data from LimoAnywhere and bring your history with you.
Pricing
Start free. Upgrade when you need more agents, payouts, and integrations. No per-trip fees, no setup fees.
For small operators getting started
No credit card required
For growing limo operations
Full access. No credit card.
Everything in Free, plus:
For scaling operations that run on automation
Everything in Starter, plus:
No. Create a free account and run your own trips today. Book a demo if you’d like a walkthrough first.
There’s a free plan. Starter is $99 a month and Pro is $199 a month, with unlimited trips and no per-trip or setup fees. Compare plans
Yes. Under LimoAnywhere’s own service agreement, you have the right to request a machine-readable export of your data. We help you file that request and import your customers, reservations, drivers, and vehicles into Zarela. Because Zarela runs on top of your current system, nothing stops while the export is in flight.
Yes. Quotes, dispatch, driver assignment, and payouts run on the same backbone whether the vehicle is a sedan or a 56-seat coach. Zarela is built for charter and contract work, not scheduled-route ticketing or per-seat sales.
Your first reservation goes in on day one. We run concierge onboarding: a setup call on Day 0, a check-in on Day 7, and a success review on Day 30.
Only what you allow. Quotes and replies can wait for your approval, and every agent run is logged.
Yes, on iOS and Android: trip offers, one-tap status updates, navigation, expenses, and trip reports. Dispatch sees every status change live.
US carriers require A2P 10DLC registration for business texting. We register your brand and campaign under your own business, so your dispatcher texts actually deliver.
Your data lives in your own workspace, encrypted in transit and at rest, with role-based access for your team. It stays yours, and you can export it at any time.
Zarela AI Inc, a Delaware company. The product was built hands-on inside a working US limo fleet. Founded by Sunnatillo Muhamadiev (CEO) and Ozodbek Ulmasov (CTO). Meet the team
ZarelaAI agents
Create a free account, tell Zarela what you run, and connect your inbox. The agents take it from your next request.